How business continuity plans can fail

2016May20_BusinessContinuity_CYour service provider, who you have tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Usually, that kind of longevity in developing continuity plans has resulted to some providers overlooking or underestimating certain issues.

Are you using this effective marketing tool?

2016May3_BusinessIntelligence_CThere are many marketing techniques SMBs use to gain clients. Free information products, brochures, and press releases are just a few among many. But how do you know what’s most effective? It all comes down to looking at data and seeing for yourself what’s worked before.

Boost staff productivity with mobile tech

2016Apr18_Productivity_CMost business owners are quick to think that utilizing mobile devices automatically leads to more productivity. Unfortunately, this is not always true. A poor mobile device policy can actually lead to burnout and see your employees become overwhelmed by technology.

How to calculate your technology ROI

2016Apr4_BusinessValue_CWhen purchasing new technology, how often do you consider its return on investment? For many business owners, calculating ROI is a tricky task that is sometimes skipped altogether. It shouldn’t be because if IT isn’t saving you money, it’s costing you.

Disaster Recovery myths that no longer apply

2016Mar21_BusinessContinuity_CWith technology changing so rapidly, it’s easy to get caught up in outdated beliefs. And when it comes to Disaster Recovery, far too often do we see business owners still clinging to ideas that no longer apply. So, what kind of DR myths are still widely accepted by the masses? Here are three that need to be retired into IT folklore.

BI is not just for the big boys

2016JMar10_BusinessIntelligence_CMost of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses; the large investment that has traditionally been required to hire specialist data-delving experts makes us think it’s the preserve of larger organizations.

Become better with these productivity tips

2016Feb15_Productivity_CWe live in the age of distraction. If it’s not the hundredth urgent email in your inbox that blows your focus, maybe it’s your IT staff pounding on your door with another technology emergency. Whatever the circumstance, you may be tired of looking in the mirror only to see bags under your eyes from too many late nights at the office.

LinkedIn tips for the SMB

2016Feb12_BusinessValue_CAs a small business owner, you may be a bit perplexed how to gain the most value out of LinkedIn. You may have already spent countless hours trying to leverage the platform with little success. So what are you doing wrong? And how can you make the most out of your time on the platform? Here are a few tactics any SMB can follow to gain more value from LinkedIn.

Know LinkedIn’s purpose

Simply put, LinkedIn is not a content marketing platform.