Blog

Tools for online reputation marketing

2016June21_SocialMedia_CLike the Loch Ness Monster, reputation marketing has long been considered a figure that is shrouded in mystery. Shai Aharony from Redboot Online sums it up as “tools that allow you to analyze, track, monitor and engage online activity, giving you the power to directly respond to customer complaints and turn potentially damaging feedback into a positive experience.

Game Over: NBA team losses valuable data

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Good cyber security, much like the best NBA defenses, must be strong and able to stop threats from every which way. For the Milwaukee Bucks, their on-court and cyber security defense could both use a little practice. Yahoo! Sports reported that the Milwaukee Bucks sent out the names, addresses, Social Security numbers, compensation information and dates of birth of players as part of a spoofed email attack.

Seven Microsoft Excel mastery tips

2016June16_Office_CWhen was the last time you used Microsoft Excel? And no, hovering over the icon doesn’t count. If it’s taking you too long to remember, then it probably is. Digital literacy is an essential part of finding a job these days, in fact taking a look at it further reveals that proficiency in Excel is a skill still sought after by most companies.

Creating online communities for businesses

2016June14_Productivity_CGamers require an effective strategy to thwart the boss, athletes require constant updates on the latest tournaments to improve performance and businesses require an online community to fully thrive. As the saying goes: ‘What comes easy won’t last, and what lasts won’t come easy’. This is especially true when you embark on building an online community for your company.

Ransomware to begin self-propagation

2016June9_Security_COne of the biggest fears security experts have may be coming true: self-replicating ransomware. Viruses that have the ability to copy and spread themselves to new systems are nothing new, but until now ransomware attacks have been targeted campaigns.

Windows Phone is calling it quits

2016June7__MicrosoftWindowsNewsAndTips_CMicrosoft smartphones have been on their last legs for months, if not years. Though builds and new features held promise in revitalizing the device, Microsoft announced the removal of their phones from the consumer market. While Microsoft maintains its stance on “fully committing” to Windows Phones, the fact that they are selling off their handset business, shows otherwise.

Big interface changes coming to Android

2016June6_AndroidPhone_CAndroid updates can be hard to follow since Google’s updates depend on a lot of factors outside of the company that ultimately delay releases. Google’s I/O conference is the best chance we have to see what’s coming to Android from the offices of its core designers.

How to promote your SMB on Facebook for free

2016June1_Facebook_CThe words “free publicity” bring joy to the ears of many SMB owners. You don’t have a big marketing budget, so you need to find ways to cut costs as much as possible. Luckily Facebook has you covered. There are several ways you can promote your business on the world’s biggest social network that won’t cost a dime.

Live video: a free way to reach new customers

2016May31_BusinessValue_CHaving direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium.

Improve Chrome with these 6 extensions

2016May30_Browsers_CWell over half of all surveyed internet users utilize Google’s Chrome web browser, and it’s not difficult to see why. The ability to customize your browser via third party apps, extensions and more makes surfing the web a truly personalized experience.