If you have ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written with the help of an email automation platform. Email automation saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets.
Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts:
Audience Insights tool
This free tool is designed to help businesses learn more about their target audience.
Chrome users have something to look forward to next year: an ad blocker. While this might not sound like the most exciting release from Google, it’s definitely a pragmatic solution to online ads that turn visitors away from the web. Here’s everything we know about Google’s ad blocker so far.
The soon-to be released iOS 11 will be packed with features and enhancements, including a Files app, customizable Control Settings, and a Dock that allows users to switch between apps easily, among others. Long-time Apple users may be thrilled, but Android loyalists will likely be unmoved.
Rather than issuing updates three times a year — February, June, and October — Microsoft is slowing things down for Office 365 ProPlus. Now, users will receive updates every March and September, and here’s everything you need to know about the new ProPlus update schedule.
Adding to the list of reasons to outsource your network security to a certified IT provider, a recent CIA leak shows just how vulnerable most network routers really are. Read on to learn why this is such a big vulnerability and what you can do to fix it.
Apple will release iOS 11 in late 2017, and users should expect to see substantial tweaks in user interface and productivity features. The changes will be most evident in the iPad Pro, which the company is positioning to be a standalone computer for enterprise users.
It’s rare that business owners have a chance to get move value out of their existing IT solutions without investing more resources in them. But with Microsoft’s latest data analytics platform, business owners can make sure they’re squeezing every last drop of productivity from Office 365, for free.
As a business owner, it’s essential that you are aware of the hidden costs associated with the Cloud and what measures you can take to keep those costs down. They might be more than what you’d normally pay for at first, but it could add up and cost you two, or even three times more than its worth.
When personal and professional informational lives on one mobile device, the risk of malware attacks and huge data breaches rises. As the adoption of bring your own device policy increases, so should employee awareness when it comes to ever-growing cyber threats.