Why your company needs to be on Instagram

It’s astounding how celebrities manage to amass millions of followers and gain thousands of likes for posting a photo of their shadow. Companies of all sizes would go crazy for that kind of exposure, but rarely do their wishes get granted. But not all hope is lost, start small and take baby steps with the […]

Breaking down Android’s powerful tech duo

In today’s modern world, the reliance on only one powerful tech combo might not be enough to cut it. The Mac/iPhone combo has enjoyed its long reign but another descendant to the throne comes in the form of an Android phone and Google Chrome combo. Both deserve the crown but for what reasons exactly? Here […]

Erik’s Editorial Corner

Today I’m working on a plan but it’s not working out the way I expected it would. Yes, these things happen and they happen quite often for many of us. The bigger question is now what?

Not only does my answer depend on what is not working out -- More importantly, why isn’t it working? Let’s assume you prepared for the event and had a fair expectation of what would happen based on some level of past experience.

Ecommerce: Squarespace adds new analytics

Even if your business doesn’t see internet-based commerce as a top priority, it’s hard to ignore it as a sizable revenue opportunity regardless of your target market. Content management service (CMS) Squarespace knows exactly how you feel. Long kept as a secondary goal, the popular service will finally make moves to better cater to ecommerce […]

Tools for online reputation marketing

Like the Loch Ness Monster, reputation marketing has long been considered a figure that is shrouded in mystery. Shai Aharony from Redboot Online sums it up as “tools that allow you to analyze, track, monitor and engage online activity, giving you the power to directly respond to customer complaints and turn potentially damaging feedback into […]

Game Over: NBA team losses valuable data

Good cyber security, much like the best NBA defenses, must be strong and able to stop threats from every which way. For the Milwaukee Bucks, their on-court and cyber security defense could both use a little practice. Yahoo! Sports reported that the Milwaukee Bucks sent out the names, addresses, Social Security numbers, compensation information and […]

Seven Microsoft Excel mastery tips

When was the last time you used Microsoft Excel? And no, hovering over the icon doesn’t count. If it’s taking you too long to remember, then it probably is. Digital literacy is an essential part of finding a job these days, in fact taking a look at it further reveals that proficiency in Excel is […]

Creating online communities for businesses

Gamers require an effective strategy to thwart the boss, athletes require constant updates on the latest tournaments to improve performance and businesses require an online community to fully thrive. As the saying goes: ‘What comes easy won’t last, and what lasts won’t come easy’. This is especially true when you embark on building an online […]

Ransomware to begin self-propagation

One of the biggest fears security experts have may be coming true: self-replicating ransomware. Viruses that have the ability to copy and spread themselves to new systems are nothing new, but until now ransomware attacks have been targeted campaigns. The best way to protect your network from a security threat is to understand it, here’s […]

Windows Phone is calling it quits

Microsoft smartphones have been on their last legs for months, if not years. Though builds and new features held promise in revitalizing the device, Microsoft announced the removal of their phones from the consumer market. While Microsoft maintains its stance on “fully committing” to Windows Phones, the fact that they are selling off their handset […]