Erik’s Editorial Corner

There is no way I could write an article this month and not talk about the recent blizzard. The bigger question is what to say about something that is so equally beautiful and humbling. The winter weather tends to drive us all inside, where we hibernate from our communities a little bit.

The true story of an SMB attacked by hackers

2016Jan20_Security_CWhen big companies like Dropbox or Ashley Madison are hacked, the whole world hears about it. But how often do you hear about cyber attacks on the SMBs of the world? Probably not often, or never. Well, today, that’s all about to change. The NY Times recently ran an article telling the story of a small business, just like you, who suffered a major cyber attack.

Simplifying business intelligence

2016Jan22_BusinessIntelligence_CWhen it comes to business intelligence, you may think there’s no easier way to simplify your data than to organize it into a graph or chart. Business owners have been using this method for decades, so what else could be better than that? Well, a new product on the market is striving to make business intelligence even simpler.

More to social media value than meets the eye

2016Jan21_BusinessValue_CWhen it comes to social media, figuring just what, if any, value it offers your business can be complicated. There is no exact science when it comes to figuring it out and even experts disagree as to just what is and is not important when measuring the value of your company’s social media.

Do this to avoid the Windows 10 upgrade

164_C_MWRepetition is a proven way to incite people into action. Children use it to break down their parents’ psyche and get them to buy the latest toy, and advertisers use it to sell their product. Now, Microsoft is using the same tactic to try and get you to upgrade to Windows 10. But this time, you don’t have to stand for it.

Top YouTube marketing tips

SocialMedia_Jan11_CIf you’re not considering YouTube for your business’s marketing strategy, you’re truly missing out on one of the most powerful marketing platforms out there. YouTube gives you the opportunity to establish your business’s unique brand and personality through video.

Browser Extensions and Online Privacy

Online network security concept with digital lock and media content iconsThink you’ve got enough security measures in place within your company? How do you know what the next malware release will bring? Do you trust your employees implicitly? Of course you do – you hired them and they’re a good bunch of people! But even the nicest guy may inadvertently visit a website that’s been infested with viruses or fall victim to a cunning phishing scam.

iTunes on an Android Phone is now possible

AndroidPhone_Jan1_CYou have an iTunes Library. And it is an iTunes Library you have curated for years now and are attached to. However, if you have purchased or are thinking about getting an Android phone, you’re probably a bit concerned your music won’t be able to make the switch with you.

Understanding Google Analytics

BusinessIntelligence_Dec28_CIn today’s competitive business world, it’s imperative that you have a thorough understanding of who your visitors are and what are their expectations. If you’re looking for a powerful analytical tool for your company’s website, Google Analytics one of the best options in the market.